WHAT THEY DO: The duties of the receptionist vary according to the size of the station. This position often is "the face" of a station and requires friendly personnel with a good understanding of all the aspects of how a station operates.
REQUIREMENTS: Many stations are willing to train their entry-level reception staff. Nonetheless, candidates should have completed high school, have phone system experience and be personable.
WHAT THEY DO: The General Manager is the person responsible for the overall operation of a station, including long-range planning, budgets and personel. This position requires business knowledge, leadership ability and a technical understanding of how a station operates.
REQUIREMENTS: In today's broadcast market, a GM position generally requires a 4-year degree and, for larger broadcast groups, an MBA.
WHAT THEY DO: As a newsroom leader, the executive producer must demonstrate strong news judgment, be able to develop creative story ideas and work with producers and reporters to execute those plans. EPs coordinate the content and presentation of broadcasts under the direction of the managing editor and news director.
REQUIREMENTS: Executive producers have a great deal of experience in the newsroom. Usually, a 4 year degree in Journalism, Communications or related field is required along with experience in news producing and newsroom management.