Digital Content Producer - Part time
Posted on 2017-01-24
By Louisiana Association of Broadcasters
Baton Rouge, LA
Station WAFB is currently seeking to fill the following full-time employment opening for an Digital Content Producer
WAFB.com is searching for a part-time Digital Content Producer to help with the department’s digital operations, primarily on evenings and weekends. The ideal candidate should have a strong journalism background as well as the ability to work collaboratively with editorial leaders.
Execute and maintain news strategies and goals to provide competitive, 24/7 local digital content coverage.
Write and report breaking and developing news stories on WAFB.com desktop and mobile outputs, including social media channels.
Generate quality news, sports and entertainment content including written and video content, create graphic content and help enhance page views and user engagement.
Integrate digital content with broadcast coverage and communicate effectively with assignment desk, show producers and on-air reporters.
Manage video live streams and also create, edit and post video clips from newscasts and other raw feeds.
Track analytics, including desktop, mobile, app, video and social.
Work closely with all departments (including News, Sales and Marketing) in a collaborative manner to support their digital needs.
Conceptualize and create new digital content areas.
Troubleshoot any and all problems that may develop with station digital presences.
Other duties as assigned.
Education: College degree in related field or equivalent experience required.
Experience: 1+ years of comprehensive digital media experience required. 1+ years of experience in digital media, journalism, broadcast or a closely related field.
Must be able to meet deadlines, and react to breaking news.
Demonstrate solid news judgement.
Strong sense of initiative and focus on continuous learning.
Strong understanding of analytics for digital audience; Google Analytics a plus.
Working knowledge of online content management systems (Frankly experience a plus).
Strong communication skills, both verbal and written, journalism background with knowledge of the AP style, graphics skills, and a solid grasp of basic computer skills.
Demonstrated success in growing social media audiences and communities (including but not limited to Facebook, Twitter and Instagram) is strongly preferred.
Willingness to work flexible shifts, including weekends and holidays as needed.
HOW TO APPLY:
Qualified candidates please apply online and include your cover letter and resume to: https://careers-raycommedia.icims.com
No calls please.