Digital Content Manager
Posted on 2014-06-19
By CareerPage CareerPage
Leads and supervises the day-to-day functions of all digital platforms, specifically the stations’ webpages, mobile apps, and social media channels (Facebook, Twitter, etc.). Responsible for the "look" of all digital content, writing, graphics, and video.
Work with News personnel to generate original content for website. Work with News personnel to write, report and publish local, state and national content, breaking news, sports and weather related stories in a timely manner. Monitor trending web stories and communicate those stories generating the most viewer interest with News producers. Edit and publish reporter’s stories and daily news as needed. Work with News personnel to capture, edit and post photos and videos to website. Work with assignment desk, executive producer, producers and reporters to insure content is up-to-date, accurate and thorough. Double check web stories for grammar, spelling and typos. Responsible for monitoring live web streaming of newscasts and other live news events. Monitor and authenticate user-generated content and video.
Research additional material that would complement top news stories. Generate engaging content for Facebook and Twitter. Monitor all social media platforms for trending stories and issues and communicate to other News personnel. Monitor social media to safeguard against inappropriate material and comments being posted. Use social media as outreach and to actively engage viewers. Promote live streaming of newscasts and live news events on Facebook/Twitter. Work with News producers daily on creatively utilizing social media in on-air newscasts. Participate in the development, deployment and evolution of the station’s mobile apps. Monitor competing apps to insure we are at the forefront. Look for creative ways to showcase big stories on the web and social media. Stay in touch with meteorologists to insure we’re out in front of breaking and severe weather news on all platforms. Create segments that enhance overall website. Create graphic elements where and when needed. Work to develop and refine the station’s Best Practices on all platforms. Constantly look for ways to evolve and improve the product on all platforms. Work with other station departments for Sales, marketing and contesting initiatives.
Four years’ professional broadcast experience and a college degree preferred. Five years management experience, preferable in a TV sales environment or digital management experience a plus.
Knowledge of Broadcast Journalism, ENG, SNG, electronic graphics, social media and newsroom computers. Ability to work well with others.
Creativity, people skills, and a positive, can-do attitude are also needed. Valid driver license. Must be able to lift 5-10 lbs.
HOW TO APPLY:
Sinclair Broadcast Group is proud to be an Equal Opportunity Employer and a Drug Free Workplace.
Please apply online by going to www.sbgi.net/employment