Research Director (TV Sales)
Posted on 2013-03-12
By KHON Nexstar Media
KHON-TV is looking for a Research Director for TV Sales to interact directly with clients to ensure understanding of research material both in-office and in the field. KHON-TV is a LIN Media station. We are an Equal Employment Opportunity employer, and offer competitive salaries and wages, and a standard benefit package that includes a 401K plan and medical and dental plans.
Position will be required to: manage market ratings data; ensure accuracy of Nielsen reporting; analyze ratings statistics; provide and present comprehensive analysis of audience viewership as well as competitive market trends and changes; analyze variances in ratings and audience data. Manage and maintain OneDomain software database; create audience estimates; and maintain current program availability and rates.
Position will also need to update and generate competitive spending reports for the sales team; create dynamic sales and research presentations; accompany sales account executives on sales calls; and train new employees in applicable software, television research methodology, and proper use of research tools.
PowerPoint and Excel proficiency is a must and candidates must have previous experience with OneDomain, VCI, Wide Orbit software. Knowledge of local competitive media and experience with qualitative research databases such as Scarborough, Comscore, Simmons, etc. is also required. Experience in new media, social media monitoring and emerging technology is a plus.
HOW TO APPLY:
Email cover letter and resume to khonHR.khon2.com.