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Marketing & Communications Coordinator

JOB DESCRIPTION:
Job Opening Marketing & Communications Coordinator
Full time position

Are you a social media superstar? Colorado Public Television (Channel 12) is looking for a full time Marketing & Communications Coordinator who lives, breathes and eats interactive media.

RESPONSIBILITIES:
As an integral part of the marketing and public relations team you’ll:

  • Provide input and assist in the implementation of key marketing objectives and dissemination of core messaging with a focus toward social media and earned media.
  • Work with station department heads on various key projects to determine best approach to maximize exposure to audiences and encourage interaction with the station. Execute on marketing tasks associated with online auctions, special events and programs. Coordinate marketing efforts across departments and work groups.
  • Manage and maximize CPT12’s presence and interactions on all social media accounts. Tasks include regular posts to social media accounts, responding/ interacting with fans and followers, staying up to date on new capabilities and tools and promoting and representing the CPT12 brand in an authentic way.
  • Experience with Facebook, Twitter, LinkedIn, Pinterest, and YouTube required.
  • Knowledge of Hootsuite and Sprout Social desired.
  • Assist with the organization’s public and media relations efforts including creating and maintaining media relationships with reporters and organizations and exploring media opportunities via editorial calendars and understanding/leveraging priorities.
  • Assist in the management of the website and the weekly newsletter and work directly with website editor on graphics and implementation of elements. This includes:
    1. Manage the "What's New" section of the website
    2. Create the right column and images for the weekly newsletter and upload to admin
    3. Add all CPT12 shows to our online video page
    4. Create images of individual gifts during our pledge drives
    5. Assist with any miscellaneous website work, such as SEO, metatags, images, landing & static page updates, press room images, etc...

REQUIREMENTS:
Desired experience and skill sets:

  • Ability to plan and develop monetization of web and social media a plus.
  • Ability to measure the effectiveness of marketing efforts through data gathering and analysis and make appropriate adjustments.
  • Proficiency in Photoshop.
  • Proven writing skills a must.

HOW TO APPLY:
Qualified applicants seeking a salary in the low 30s should send a resume and writing and design samples of your work to info@cpt12.org by January 25, 2013. Colorado Public Television (CPT12) is a dynamic, creative place to work. We have talented employees with diverse backgrounds and interests who are committed to a common goal and work hard to achieve it. On the air and off, in front of the cameras and behind the scenes, everyone at CPT12 plays an important role. Details

  • All positions at Colorado Public Television (CPT12) are posted on our website as they become available.
  • CPT12 does not accept or retain general applications/resumes for employment. Individuals must apply for specific, open positions.
  • No phone calls please.

DEADLINE: 2013-01-25