Social Media Producer
Posted on 2017-07-07
By Louisiana Association of Broadcasters Louisiana Association of Broadcasters
Baton Rouge, LA
WAFB is seeking an experienced and creative Social Media Producer. A dedicated expert to create engaging content for Facebook, Twitter, Snapchat and Instagram. An energetic and skillful strategist to set direction for WAFB’s social media outputs.
This role will craft and implement best practices as well as educate and train team members on new methods and emerging technologies. An ideal candidate should be able to ‘listen’ to the WAFB social audience while exhibiting a full understanding of the station’s social voice. Candidates will possess analytical skills and experience working with social media monitoring and management tools for social publishing and reporting. This social media producer will be an active participant in the WAFB work environment across all station departments. An ideal candidate will bring strong creative ideas with a track record of creating innovative and engaging content in a fast-paced environment.
. Qualified candidates must possess a proven track record for creating effective posts using; photos, graphics and videos that create engagement, web referrals and television viewing. Essential skills include an adaptable writing style for multiple social outputs and maintaining active personal Facebook, Twitter, Snapchat and Instagram accounts at a minimum. Graphic design skills and video shooting/editing experience preferred. Bachelor’s degree with prior experience producing custom social content and managing brand social accounts, preferably in sports, news or entertainment is preferred.
HOW TO APPLY:
Qualified candidates please apply online and attach your resume, cover letter, and links to your work. Pre-employment drug test required. Send resume to: https://careers-raycommedia.icims.com. No calls. EOE-M/F/D/V.
Job posted by an Equal Opportunity Employer