careers in Broadcasting

There're plenty of opportunities in front and  behind the mic.

ON AIR ANNOUNCER

WHAT THEY DO: Announcers are a radio station's "voice" and are often the people with whom the public identifies. This person introduces programs and music, reads commercial copy and public service announcements, and is involved in the overall public presentation of the station. At smaller stations, many announcer positions are part-time and duties overlap into other areas.

REQUIREMENTS: Excellent communications skills and the ability to think on your feet are obvious necessities in staying on-the-air. In today's digital world, even radio personnel need to know how social media works to promote your program and your station.

GRAPHIC ARTIST

WHAT THEY DO: Supports all production activities. Computer skills are particularly valuable, as is a background in art and design and radio-television production.

REQUIREMENTS: People hired in the Creative Services department usually have Bachelor of Arts degrees. Common majors include English, Communications, Liberal Arts, Fine Arts and. All possess excellent English and grammar skills.

SPORTS DIRECTOR

WHAT THEY DO: This position is similar to the news director position. Sports directors often handle the play-by-play coverage of local sporting events. Stations that do a lot of sports sometimes hire a "color" announcer to complement the play-by-play talent.

Generally, this is not an entry-level position and requires a good deal of experience, knowledge and education.

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